Founder and Brand Strategy Consultant for The Hyphen
Katlego Ditlhokwe is a Brand Storyteller and a Thought Leader with over 10 years experience in the advertising and media industry. Katlego’s passion for storytelling has influenced how he approaches his strategy work – “In the same way stories connect with people, brand strategies and the output of it must aim to do the same. Brands can sell the same products with similar features/ingredients, but the brand distiction will always come from how they tell their brand stories.”
Currently, Katlego is the Founder and Brand Strategy Consultant for The Hyphen – a Consultancy focused at building meaningful-connections with clients to create work that resonates with the people.